Writing a children’s book takes months, sometimes years. Getting people to notice it can take just as long, if not longer. Bookshops are crowded. Social media feeds move fast. Parents scroll past hundreds of covers before they stop on one.
A short video changes that. It stops the scroll. It shows a character’s face, a splash of colour, a moment of magic, before anyone has read a single page. That is the whole idea behind our animated book trailers for kids: give your story a voice and a face, so readers fall for it before they even pick it up.
We usually reply within one business day.
- what it is
Purple Giraffe Press builds video trailers for children’s authors, illustrators, and small publishers who want their book seen, not just listed. We handle the script, the animation, the voice work, and the final edit, so you can focus on writing your next book instead of learning video software.
Most authors we talk to have the same problem. They’ve spent years on the manuscript, found an illustrator, printed copies, and then hit a wall. They post a photo of the cover, share it with family, and hope word of mouth does the rest. It rarely does, not because the book isn’t good, but because a still photo of a cover asks a lot from a stranger’s imagination. A video does some of that imagining for them.
- trailer styles
Not every book needs the same kind of trailer. A quiet bedtime story needs something soft and slow. A silly rhyming book needs energy and colour. We build the trailer around your book, not the other way round.
Before we start any animation, we ask you what the book is actually for. A trailer meant to sell copies online needs a different pace from one meant to open a school visit. A trailer for a rhyming picture book about bedtime should feel calm, with soft transitions and a gentle voice. A trailer for an action-packed adventure story should cut faster, with brighter colour and punchier sound. Getting this right at the start saves a lot of back and forth later.
We take two or three key scenes from your book and animate them properly, with movement, sound, and a short voiceover. This works well for picture books with strong visual moments, like a dragon taking flight or a child jumping into a puddle.
If a full animation isn’t in the budget, we can build an illustrated children’s book teaser video using your existing artwork. We add gentle motion (a technique called the Ken Burns effect), music, and text, so the illustrations feel alive without a full animation build.
These focus on introducing your main character before the story starts. Great for series books, where readers need to fall in love with a character across multiple titles.
Short, punchy videos built for the weeks around release day. These are usually 15 to 30 seconds, made for social media, and built to create a sense of “this is coming, get ready.”
Whichever style suits your book, our team works as your picture book trailer maker from the first sketch of the concept to the final export file, ready for YouTube, Instagram, TikTok, or your own website.
We also build a few practical extras alongside the main trailer where it makes sense, such as a shorter cut for social media stories, a silent version with captions for autoplay feeds, and a still frame or two pulled straight from the animation for use on a poster or bookmark. None of this replaces your cover art. It sits alongside it, giving you more than one way to show people your book.
- every age group
Children at different stages respond to visuals, storytelling, music, and pacing in different ways. We tailor every book trailer to suit the reading level, interests, and emotional understanding of the book’s intended audience.
For very young children, we create gentle trailers with simple movement, familiar sounds, soft colours, and easy-to-recognise characters. The pacing stays calm, and the visuals remain clear without becoming overwhelming.
Trailers for this age group use colourful animation, playful characters, simple storytelling, and cheerful music. The focus is on introducing the story in a fun and easy-to-follow way.
For older children, we can include adventure, humour, mystery, fantasy, and more detailed scenes. These trailers use stronger storytelling and faster pacing to build curiosity around the book.
Young adult book trailers use cinematic visuals, emotional storytelling, suspense, atmosphere, and more mature pacing. Each trailer is designed to reflect the book’s genre while connecting naturally with teenage readers.
- who we help
We work with a wide range of people in children’s publishing, including:
If you’ve written a children’s book and you want people to feel something about it before they open the cover, a children’s author video trailer is one of the simplest ways to do that.
We’ve noticed that authors often assume a trailer is only worth making once a book has already sold well. In our experience, it works the other way around just as often. A good trailer, shared before or right at launch, is one of the reasons a quiet title gets picked up by a bookshop buyer, a librarian, or a parenting page with a decent following. It’s marketing that happens before the sales figures exist, not after.
- what to look for
Not every video company understands children’s books. Many are built for corporate ads or wedding videos, and it shows in the tone, the pacing, and the music choices. Before you hire anyone, ask these questions:
A studio that’s genuinely set up as a book trailer animation studio Australia-wide should be able to answer all of these without hesitation. If a company can’t show you a single children’s book example, or dodges the question about revisions and pricing, treat that as a warning sign rather than a small detail to overlook.
- why it matters
It’s easy to assume a trailer is just a nice extra. In practice, it does a few specific jobs that text and static images can’t do on their own.
This is really what sits behind a proper kids' book marketing video service: it’s not about making something pretty; it’s about giving your book a genuine chance to be noticed in a crowded market. As part of that, we also think about children’s publishing video marketing as a whole, meaning the trailer works alongside your other promotion, not as a one-off piece that gets made and forgotten.
- our catalog
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Children Book - how it works
You send us your manuscript or final book file, along with any illustrations you have. We ask a few questions about tone, age group, and what you want the trailer to achieve. This first conversation usually takes less than half an hour, either by email or a short call.
We choose the scenes, characters, or moments that will carry the trailer and write a short script. You review and approve this before anything is animated or filmed. This step matters more than people expect. A trailer with a weak script feels flat no matter how good the animation looks, so we don’t rush it.
Once the script is locked in, we build the visuals, cast a voice if needed, and choose music that suits the book’s mood. This is usually the longest part of the process, and we’ll give you an honest timeframe for it once we know the scope of your project.
We send you a draft cut. You give feedback, and we make reasonable revisions until the trailer feels right. We’d rather you tell us something feels off than settle for a trailer you’re only half happy with.
You receive the finished file in the formats you need, whether that’s a widescreen version for YouTube or a vertical cut for Instagram and TikTok Reels. We’ll also talk you through where each version works best, since a file that looks great on a laptop can crop badly on a phone screen if it’s the wrong shape.
Throughout the process, we treat every project as one of many video trailers for kids’ picture books we’ve built, which means we already know the common problems (pacing that’s too slow, text on screen for too short a time, music that’s too loud under the voiceover) and we watch for them before you have to.
- why choose us
The Purple Giraffe Press TeamAustralian Children’s Publisher We’re not a general video agency that also happens to do book trailers. This is our main focus.
You approve the script and the draft cut before anything is finalised.
Whether your book is hand-drawn, digital, or photographic, we match the trailer’s look to your book, not a generic template.
No surprise costs added after you’ve already committed.
From a first self-published title to a full backlist relaunch.
- author love
- under our roof
We built our service list around the real gaps that stop authors from finishing and launching their books. Here is what falls under our roof.
We guide your manuscript from the first draft through to a finished book. This covers formatting, ISBN setup, and preparing your book for release on Amazon KDP and other major platforms. If you are looking for an Amazon self-publishing company that explains each step clearly instead of rushing you through it, this is where we start your journey.
Strong editing is what keeps a reader turning pages instead of putting the book down. Our editors review structure, pacing, clarity, and grammar while keeping your voice intact. This makes us one of the more thorough book editing companies working with independent authors. Unlike some professional book editing companies, we keep the same editor on your project from start to finish.
Readers judge a book by its cover, whether we like it or not. Our design team builds covers and interior layouts that look professional on a shelf or on a Kindle screen, matching the tone and genre of your story. From typography to spacing, every detail is chosen with your reader in mind, not just to fill a template.
Finishing a book is only half the job. Getting it read is the other half. Our marketing support includes author branding, targeted ad campaigns, reviewer outreach, and launch planning, built around your book rather than a generic template. Unlike many book marketing companies running the same playbook for every client, we build each plan around your genre and readers.
Some people have a great story but no time or confidence to write it. Our ghostwriting service pairs you with a writer who turns your ideas into a finished manuscript in your voice. If you want a ghostwriting company that will not water down your story, talk to us. As a ghostwriting company UK authors trust, we treat every project with equal care.
We help place your book in front of reviewers, podcasts, and press contacts who cover your genre, so your launch gets more than a quiet release day. Our PR support builds real credibility around your name as an author and puts your story in front of the media and readers most likely to care about it.
A manuscript full of typos or messy formatting can put readers off before they even reach chapter one. Our proofreaders check every line for spelling, punctuation, and consistency, while our formatting team prepares clean, properly structured files for print, eBook, and every major retailer, so your book looks polished inside and out.
Audiobooks open your story up to readers who prefer to listen rather than read. We handle narrator selection, recording, and editing, producing a finished audiobook that matches the tone and pace of your writing. From short stories to full-length novels, we prepare files ready for the major audiobook platforms and streaming services out there.
A short, well-made trailer can turn a scroll past your book into a genuine sale. Our team scripts, shoots, or animates a book trailer that captures the mood of your story in under a minute, built for social media, your author website, and use across your wider marketing and launch campaigns.
- explore more
We sharpen your pacing and clarity while keeping your unique voice at the centre of the story
Learn more about EditingWe create front, back, and spine layouts that grab a reader’s attention. Unlike many publishing companies for children’s books, we show you enuinely different options rather than just colour swaps
Learn more about Book Cover DesignHonest, affordable promotion that gets your children’s book seen and loved on Amazon, Kindle, and beyond
Learn more about Book PromotionWe take care of the logistics, ISBNs, and platform registrations so you don’t have to learn the technicalities from scratch
Learn more about Book Publishing ManagementWe match you with an artist who understands your characters and work through sketches together before any final painting begins
Learn more about Custom IllustrationsWe build clean, functional sites that help readers and event organisers find you easily
Learn more about Author Websites- get in touch
Share your idea or manuscript and we will come back within one business day with a friendly, no-pressure plan and a free estimate.
We usually reply within one business day.
- ready when you are
If you’ve got a picture book, a chapter book, or a series ready to launch, don’t let it sit quietly on a shelf. A well-made book launch trailer for children’s authors can be the difference between a book that gets scrolled past and one that gets remembered. Get in touch with Purple Giraffe Press, tell us about your story, and we’ll help you build a trailer that does it justice.
- good to know
Honest answers to the questions authors ask us most. If yours is not here, a quick consultation will cover it.
Book a Free Consultation →Most trailers take two to four weeks from approved script to final delivery, depending on animation complexity and how quickly feedback comes back to us.
Yes. While we’re an Australian studio, all our work is done remotely, so we regularly work with authors in London and across the UK. Time zone differences are easy to manage over email and video calls.
Most picture book trailers run between 30 and 90 seconds. Shorter cuts work better for social media, while a slightly longer version suits your website or a bookshop screen. If you’re not sure which length fits your book, we’ll suggest one based on how you plan to use it.
We can usually work with your existing illustrations. If a scene needs extra artwork to animate properly, we’ll flag that early and talk you through the options.
We write the first draft of the script based on your book, then send it to you for approval and changes. You’re never handed a blank page.
Yes. We build trailers with a general English-speaking audience in mind, so they work just as well in a London bookshop window or a UK school assembly as they do here in Australia.
Reasonable revisions are included as part of the process. We’ll talk through exactly what’s included when we send your quote, so there’s no confusion later. If you’re after a bigger change, like a different scene or a new voice actor, we’ll let you know upfront if that affects the cost or timeline.
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